A studio on the High Road, North London
We build the name, the site, and the machinery behind it.
One studio for ambitious local businesses. We forge the brand, build the site, run the socials, and wire the systems that keep the money moving. Standard prices printed; the rest quoted straight.
First they have to remember you.
A name, a mark, and a trademark in your name. The bit most firms skip and regret.
Then they have to find you.
A site that loads fast, says the right thing, and puts your number one thumb away.
Then it has to run without you.
Quotes, invoices, bookings, posts, reminders. Wired once, working every day.
What we build
Four doors. Everything a local business actually needs behind them.
The name they remember
Smith is Britain's most common surname. We forge names, marks and identities that stand out on the High Road — then file the trademark so nobody takes it.
- Naming
- Logo & identity pack
- Brand voice
- UK trademark
- Livery & signage
Sites that get phone calls
Written for your trade, live in days, fast on every phone. Then the care plan keeps it on — hosting, backups, and one update a month for whatever you send us.
- Logo + identity
- Static builds
- Trades & hospitality
- E-commerce
- Local SEO
- Care plan
Seen on your street and in the feed
You film the job on your phone. We edit, caption, post, and answer the comments. Ads on Google and Meta when you want the phone ringing faster — your budget, your card, our fee stated plainly.
- Social plan
- Local SEO
- Google Ads
- Meta Ads
- Leaflets & letters
The machinery behind the counter
Jobs, quotes, invoices, deposits, bookings, reminders. Wired once and running every day, with your name on the paperwork instead of an app's.
- ERP & job admin
- Client portals
- Stripe & direct debit
- Ordering
- Automations
Prices out loud
Standard work has a price. Everything else gets a proper quote.
These three are the packages most firms start on, so we print the numbers. Bigger or unusual jobs we quote properly — one page, scope and price in writing, before a penny moves.
Brand + website
£1,950one-off · the starting package
- Logo and identity pack — every file you'll ever be asked for
- A static site written for your trade
- Your projects, photos and reviews
- Google Business and local SEO wired in
- Live in days, not months
Care plan
£45per month
- Hosting, domain, SSL, professional email
- Nightly backups and restore guarantee
- Uptime watch — we fix it before you notice
- One update a month — up to 30 minutes of changes
Social plan
£395per month
- 3 reels and 5 stories a week
- You send the pictures, we do the rest
- Comments and DMs answered
- Reviews watched, replies drafted
- One-page report every month
Systems
Your business, running while you're on site.
Missed calls answered by text. Invoices that chase themselves. Job photos that become next month's posts. We wire it once; it works every day.
ERP & job admin
Projects, estimates, invoices, site photos, schedules, subcontractor packs — one workspace instead of a van full of paper.
Ordering & booking
Online ordering, table booking, quote calculators. Customers serve themselves; you get the notification.
Payment collection
Stripe links, deposits, direct debit for contracts, QR codes on invoices. Money in on time, without the awkward call.
Automations
Missed-call text-back, reminders, follow-ups, review requests. The jobs nobody remembers, done every time.
Client portal
Your customers log in, raise requests, see invoices, update payment details, sign contracts. Fewer calls, everything written down.
E-commerce
Shops that take money at 2am — stock, delivery, payments wired to the systems above, not bolted on.
How it works
Three steps. Then it just runs.
Talk
Twenty minutes, plain English. What you do, who calls you, what's broken. You get a one-page quote the same week — scope and price, no waffle.
Build
We forge the brand, build the site, wire the systems. You see it before it ships. Twelve months on contract, signed by both of us, price fixed.
Run
Care keeps everything on. Social keeps people talking. One report a month, one portal for everything, and a person who answers the phone.
Don't be another Smith.
Smith is Britain's most common surname. A hart is the stag you notice.
Client portal
One place for everything we do for you.
Every Hartsmith client gets a login. No chasing email threads, no "did you get my photos?", no wondering what the invoice was for.
Send requests
Change a price, add a project, fix a typo. Raise it in the portal and watch it move.
Invoices
Every invoice, paid and unpaid, in one list. Card and direct debit handled by Stripe.
Upload content
Drop photos and clips straight from your phone. That's the whole job on your side.
Contracts
Your twelve-month agreement, signed online and stored where you can always read it.
The full menu
Everything, on its own page.
Brand & trademark
Naming, identity, files, IPO filing.
Websites & care
From £1,950, then £45 a month.
E-commerce
Shops, menus, checkouts, deposits.
ERP & systems
Job admin, portals, payments.
Social media
From £395 a month, done for you.
Local SEO
£295 a month, a page a month.
Google Ads
Managed search, leads delivered.
Meta Ads
Facebook and Instagram, managed.
Campaigns & print
Email, leaflets, letters, billboards.
Straight answers
The questions everyone asks first.
Is £1,950 really the price?
Yes — logo and identity pack, a five-section site, and every word on it written for you. Most agencies quote £1,500 to £3,500 for the site alone, then charge £200 to £500 a page for the copy on top and send you elsewhere for a logo. Website on its own is £1,400. Anything bigger is quoted in writing before we start — we'd rather lose the job than surprise you with the bill.
Do I own my website and my brand?
Yes. The domain is registered to you, the trademark is filed in your name, and if you ever leave you take the files with you. We keep clients by being good, not by holding the keys.
What's the twelve-month contract for?
It fixes your price for the year and commits us both. Social and systems only work as a habit — a month of posts proves nothing. You sign it in the portal and can read it there any time.
Do I have to send you photos?
For the social plan, yes — and we're upfront about it. We publish what you send. You'll get a monthly shot list ("three plates leaving the kitchen, vertical, ten seconds") and a magic upload link for your phone. Ten minutes a week from you is plenty.
How many clients do you take on?
Few, on purpose. This is a small studio, not a call centre — we'd rather run six businesses properly than thirty badly. It means we sometimes have a waiting list, and it means the person who built your site is the person who answers when you ring.
Who actually does the work?
We do. One of us builds the brands, the sites and the systems; the other runs the social — the editing, the captions, the comments, your reviews. Nothing is offshored to a content farm, and nobody hands you to an account manager who has never seen your shop.
Who pays for the ads?
You do, directly. Your card sits on your own Google or Meta account at a budget you choose, and we charge a flat management fee on top. We never front spend and never mark it up.
Do you only work with North London businesses?
It's where we are and where we're best — we know the streets, the trades and the customers. We work further out too, but if you want someone who can stand in your shop, that's the patch.
The firms next door
People we'd send our own mother to.
Roseworth
Accountancy — accounts, tax, VAT, payroll, CIS. 662 High Road, Finchley.
Eumachia & Co.
HR and immigration advisory for growing teams.
We introduce; you engage them directly. We never resell or invoice for their work — real work flows both ways, and that's the only kind of partner we keep.
Let's talk
Every business deserves a name.
Tell us yours. Twenty minutes, plain English, a straight quote — and no pitch deck anywhere in sight.